Management Information Systems (HL only) Quiz

1. Big data is primarily used to:

2. Which of the following is an advantage of customer loyalty programmes (CLPs)?

3. A major limitation of Digital Taylorism is:

4. Data mining helps businesses by:

5. Which of the following is NOT an application of data mining?

6. A benefit of MIS in decision-making is:

7. The Cambridge Analytica scandal highlighted issues related to:

8. Which of the following is a risk associated with big data?

9. One of the main purposes of customer loyalty programmes is to:

10. Which statement about MIS is correct?